glossier.com design system

---
version: alpha
name: "glossier.com"
description: "Design system extracted from https://www.glossier.com/ on 2026-09-28"
colors:
  background: "#ffffff"
  surface: "#e8e8e8"
  surface-2: "#f1e4c5"
  surface-3: "#bde1d7"
  foreground: "#000000"
  muted-foreground: "#666666"
  primary: "#c8102e"
  on-primary: "#ffffff"
  secondary: "#dd9cdf"
  border: "#e8e8e8"
typography:
  headline-display:
    fontFamily: "Apercu"
    fontSize: "48px"
    fontWeight: 700
    lineHeight: "1.4"
  headline-lg:
    fontFamily: "Apercu"
    fontSize: "12px"
    fontWeight: 400
    lineHeight: "1.7"
    letterSpacing: "0.04px"
  headline-md:
    fontFamily: "Apercu"
    fontSize: "14px"
    fontWeight: 400
    lineHeight: "1.4"
  body-md:
    fontFamily: "Apercu"
    fontSize: "14px"
    fontWeight: 400
    lineHeight: "1.4"
  label-md:
    fontFamily: "Apercu"
    fontSize: "12px"
    fontWeight: 400
    lineHeight: "1.4"
  button:
    fontFamily: "Apercu"
    fontSize: "14px"
    fontWeight: 400
    lineHeight: "1.4"
    letterSpacing: "0.02625px"
rounded:
  none: "0px"
  full: "9999px"
spacing:
  unit: "4px"
  1: "4px"
  2: "8px"
  3: "12px"
  4: "16px"
  5: "20px"
  6: "32px"
  7: "36px"
components:
  button-secondary:
    backgroundColor: "#e8e8e8"
    textColor: "#000000"
    typography: "{typography.button}"
    rounded: "0px"
    height: "40px"
    padding: "8px 16px"
  input:
    backgroundColor: "#ffffff"
    rounded: "0px"
    height: "49px"
---

# glossier.com

## Overview

Glossier: Glossier

Sharp, squared-off controls, flat surfaces separated by hairlines, confident display type at 48px / 700, a single red accent on neutrals. The site ships in light mode by default. Measured from 2111 rendered elements at 1440px wide on 2026-09-28.

Reference screenshots live beside this file; look at them before writing any layout, they carry the composition, density and image treatment that tokens cannot:

- `screenshots/desktop-1440-fold.png`: Desktop 1440, above the fold
- `screenshots/desktop-1440-full.jpg`: Desktop 1440, full page
- `screenshots/laptop-1024-fold.png`: Laptop 1024, above the fold
- `screenshots/tablet-768-fold.png`: Tablet 768, above the fold
- `screenshots/phone-390-fold.png`: Phone 390, above the fold
- `screenshots/phone-390-full.jpg`: Phone 390, full page

## Colors

| Token | Value | Use |
| --- | --- | --- |
| background | `#ffffff` | Page background |
| surface | `#e8e8e8` | Cards, panels, raised or recessed surfaces |
| surface-2 | `#f1e4c5` | Secondary surface |
| surface-3 | `#bde1d7` | Secondary surface |
| foreground | `#000000` | Primary text |
| muted-foreground | `#666666` | Secondary text, captions |
| primary | `#c8102e` | Accent: primary buttons, links, focus |
| on-primary | `#ffffff` | Text on the accent |
| secondary | `#dd9cdf` | Secondary accent (pink) |
| border | `#e8e8e8` | Hairlines, dividers, input borders |

Full painted palette by area (largest first): `#ffffff`, `#666666`, `#e8e8e8`, `#000000`, `#c8102e`, `#464545`, `#3e2e20`, `#7b5a49`.

Gradients in use: `none, linear-gradient(to right, rgb(0, 0, 0) 50%, rgb(0, 0, 0) 50%), none, linear-gradient(rgb(0, 0, 0) 50%, rgb(0, 0, 0) 50%)`; `repeating-linear-gradient(0deg, rgb(0, 0, 0), rgb(0, 0, 0) 0.1875rem, rgb(0, 0, 0) 0.1875rem), repeating-linear-gradient(90deg, rgb(0, 0, 0), rgb(0, 0, 0) 0.187`.

The accent `#c8102e` is used sparingly: primary buttons, links and focus rings. Everything else stays neutral.

## Typography

- **Apercu** for h2, h3, body, label, button: self-hosted webfont, not freely available; use **Figtree** from Google Fonts as the stand-in.

| Role | Family | Size | Weight | Line height | Tracking |
| --- | --- | --- | --- | --- | --- |
| headline-display | Apercu | 48px | 700 | 1.4 | normal |
| headline-lg | Apercu | 12px | 400 | 1.7 | 0.04px |
| headline-md | Apercu | 14px | 400 | 1.4 | normal |
| body-md | Apercu | 14px | 400 | 1.4 | normal |
| label-md | Apercu | 12px | 400 | 1.4 | normal |
| button | Apercu | 14px | 400 | 1.4 | 0.02625px |

Type scale in use: 12px, 14px, 16px, 20px, 32px. Base body size 14px.

## Layout

- Spacing unit: 4px. Scale in use: 4, 8, 12, 16, 20, 32, 36 (px).
- Flex and grid gaps: 8, 12, 16, 20, 32, 40 px.
- Content max width: 750px, centred.
- Breakpoints: 600px, 700px, 768px, 1024px, 1025px.
- Header: 40px tall, fixed, background `rgb(255, 255, 255)`, bottom hairline 1px solid rgba(0, 0, 0, 0.06); 10 nav links at 12px / 400 (Skincare · Makeup · Balms · Body · Fragrance · Glossier Goods · Sets · Shop All).

## Elevation & Depth

No box shadows in use; depth comes from hairline borders and surface tints (flat design).

## Shapes

- Buttons: 0px
- Inputs: 0px
- Cards and panels: 0px
- Images and media: 0px
- Radius scale: none 0px, full 9999px

## Components

### Button, secondary

Background `#e8e8e8` with gradient `none, linear-gradient(to right, rgb(0, 0, 0) 50%, rgb(0, 0, 0) 50%), none, linear-gradient(rgb(0, 0, 0) 50%, rgb(0, 0, 0) 50%)`, text `#000000`, border none, radius 0px, height 40px, padding 8px 16px, 14px / 400. Sample label: "Shop now".

### Input

Height 49px, background `#ffffff`, border 1px solid #e8e8e8, radius 0px, 14px text, padding 0px 0px.

### Link

Colour `#000000`, no underline at rest, weight 400.

## Dark Mode

No dark mode responded to prefers-color-scheme, a theme toggle, or a root class/attribute.

## Responsive Behavior

| Viewport | Content width | Gutter | Body | H1 | Header | Hero | Grids | Buttons |
| --- | --- | --- | --- | --- | --- | --- | --- | --- |
| desktop 1440px | 750px | 32px | 16px |  | 40px, 10 links |  | 5→5 col; 2→2 col; 2→1 col | content-width |
| laptop 1024px | 1000px | 24px | 16px |  | 40px, hamburger (icon) |  | 5→5 col; 2→2 col; 2→1 col | content-width |
| tablet 768px | 744px | 24px | 16px |  | 40px, hamburger (icon) |  | 5→5 col; 2→2 col; 2→1 col | content-width |
| phone 390px | 366px | 24px | 16px |  | 40px, hamburger (icon) |  | 5→5 col; 2→1 col; 2→1 col | content-width |

- Nav collapses to a hamburger by 390px (first seen at 1024px); header 40px → 40px.
- Card grids: 5 columns → 5 columns on phones (gap 16px → 12px).
- Body text stays 16px at every width.
- Phone side gutter 24px.
- Section top padding 16px → 12px.

## Interaction & Motion

376 elements carry transitions; typical 0.4s with ease-in-out, mostly on font-size, opacity, visibility. 5 running keyframe animations (marching-ants-full-1 1.5s infinite; onetrust-fade-in 0.4s 1; blinking-dot 1s infinite).

- Hover on button-primary ("Shop now"): no visible change; cursor pointer; transition font-size | 0.4s | ease-in-out.
- Hover on button-secondary ("Sign up"): background #f7f7f7 → #e2e2e2; cursor pointer; transition none | 0s | ease.
- Hover on nav-link ("Skincare"): no visible change; cursor pointer.
- Hover on body-link ("See terms"): no visible change; cursor pointer.
- Hover on input: border #e8e8e8 → #000000f2; cursor auto; transition none | 0s | ease.
- Focus on button-primary: outline 1px auto rgb(16, 16, 16), offset 1px.
- Focus on body-link: outline 1px auto rgb(16, 16, 16), offset 1px.
- Focus on input: outline 2px auto rgba(0, 0, 0, 0.95).
- No tooltip could be triggered from the first viewport, but the stylesheet defines tooltip rules (.tooltip-badge[data-v-7bc675e0]): background-color: rgb(255, 255, 255); border-radius: 50px; padding: 4px 12px; font-size: 12px.
- 1 aria-haspopup triggers exist; none opened on hover (click-to-open menus).
- 30 sizable elements sit at opacity 0 before scrolling: scroll-reveal animations are in use (reveal on enter, fade + rise is the usual recipe).

Full detail (every overlay, table, form, scroll and text rule measured) is in `BEHAVIOR.md`; raw evidence in `evidence.json`.

## Do's and Don'ts

- Do use 4px multiples for every padding, margin and gap; the site does not use odd values.
- Do reserve `#c8102e` for actions and focus; never paint large areas with it.
- Do keep body text at 14px in Apercu.
- Do match corner radii per element class (buttons 0px, cards 0px); do not pick one radius for everything.
- Don't add drop shadows; this design is flat.
- Don't substitute a different accent hue or introduce gradients that are not listed above.
- Don't rebuild from the tokens alone; open the screenshots for composition, density and image treatment.